Icon - Arrow LeftAn icon we use to indicate a rightwards action. Icon - Arrow RightAn icon we use to indicate a leftwards action. Icon - External LinkAn icon we use to indicate a button link is external. Icon - MessageThe icon we use to represent an email action. Icon - Down ChevronUsed to indicate a dropdown. Icon - CloseUsed to indicate a close action. Icon - Dropdown ArrowUsed to indicate a dropdown. Icon - Location PinUsed to showcase a location on a map. Icon - Zoom OutUsed to indicate a zoom out action on a map. Icon - Zoom InUsed to indicate a zoom in action on a map. Icon - SearchUsed to indicate a search action. Icon - EmailUsed to indicate an emai action. Icon - FacebookFacebooks brand mark for use in social sharing icons. flipboard Icon - InstagramInstagrams brand mark for use in social sharing icons. Icon - PinterestPinterests brand mark for use in social sharing icons. Icon - TwitterTwitters brand mark for use in social sharing icons. Icon - Check MarkA check mark for checkbox buttons.
You are reading

Shopper’s Diary: De Balkonie in Amsterdam

Search

Shopper’s Diary: De Balkonie in Amsterdam

March 15, 2016

Before opening her neighborhood garden store, former teacher Friederike Joppen noticed that Amsterdam is full of tiny balconies, mostly woefully underused. “About 70 percent of the houses in Amsterdam have a small balcony,” she says, but most are “neglected places—half storage, half playground for pigeons.”

After polling her neighbors and learning they struggled to find anything that would fit on their tiny balconies, she opened De Balkonie—a garden store focusing on small spaces only, the first of its kind in the Netherlands.

De Balkonie has something for everyone: miniature cacti, tropical hanging plants, lounge furniture, and more, all for use in tight spaces. The store also offers balcony design services and in-store classes and events. “I believe a private spot of green in the city will make people happy,” says Joppen. There’s even something for the pigeons:

Owner Friederike Joppen. Photograph via De Balkonie.
Above: Owner Friederike Joppen. Photograph via De Balkonie.

Above: The interiors were designed by Amsterdam-based Studio Mokum. The designers painted vintage utility shelves in light green to stand out against the pale gray walls.

The shop is filled with an array of small plants and garden accessories, including bird houses, tabletop grills, and outdoor rugs.

Photograph via De Balkonie.
Above: Photograph via De Balkonie.

Above: De Balkonie sets up small-space vignettes throughout the store and outdoors to help shoppers visualize possibilities for their balconies.

For sale, organic compost and potting soil only. Photograph via De Balkonie
Above: For sale, organic compost and potting soil only. Photograph via De Balkonie

For more, browse our recent Shopper’s Diary posts and visit a Dutch cabin in Modern Family: A Tiny Garden Getaway in the Netherlands.

Have a Question or Comment About This Post?

Join the conversation

v5.0