Icon - Arrow LeftAn icon we use to indicate a rightwards action. Icon - Arrow RightAn icon we use to indicate a leftwards action. Icon - External LinkAn icon we use to indicate a button link is external. Icon - MessageThe icon we use to represent an email action. Icon - Down ChevronUsed to indicate a dropdown. Icon - CloseUsed to indicate a close action. Icon - Dropdown ArrowUsed to indicate a dropdown. Icon - Location PinUsed to showcase a location on a map. Icon - Zoom OutUsed to indicate a zoom out action on a map. Icon - Zoom InUsed to indicate a zoom in action on a map. Icon - SearchUsed to indicate a search action. Icon - EmailUsed to indicate an emai action. Icon - FacebookFacebooks brand mark for use in social sharing icons. flipboard Icon - InstagramInstagrams brand mark for use in social sharing icons. Icon - PinterestPinterests brand mark for use in social sharing icons. Icon - TwitterTwitters brand mark for use in social sharing icons. Icon - Check MarkA check mark for checkbox buttons.
You are reading

Shopper’s Diary: Fresh from the Farm at Hold General Store

Search

Shopper’s Diary: Fresh from the Farm at Hold General Store

December 14, 2016

It all started with some organic vegetables. After long days picking produce and tilling the land on her grandparents’ Vancouver Island farm, Marla Ebell would “stay up all night, carefully wrapping up all the vegetables in paper and string.”

The experience inspired her to open Hold General Store in Victoria, British Columbia. “I wanted to create a space where vegetables were sold with respect and appreciation, to reflect the amount of love and energy my grandparents were putting into growing,” she says. True to general stores of old, her shop sells produce fresh from the farm alongside artful utilitarian goods (and incorporates greens into the decor). Join us for a tour of the farm and shop (and head to Remodelista for a look at the goods on offer).

Photography by Kelly Brown, courtesy of Hold General Store.

Hold General Store, Photo by Kelly Brown

Above: The bright, white-washed shop, located in the coastal city of Victoria, features everyday housewares (brushes, dustpans, cups, and linens) and potted plants and vegetables from her grandparents’ farm “two hours up-island from the shop.”

Hold General Store, Photo by Kelly Brown

Above: The shop owner in her element.

Hold General Store, Photo by Kelly Brown

Above: Ebell’s grandparents have a 23-acre, certified organic vegetable farm. “I come and visit almost every week and pick the vegetables and herbs that I sell at the shop whenever I can,” Ebell says. Here, brassicas (collards and kale) grow in abundance.

Hold General Store, Photo by Kelly Brown

Above: A natural-dyed linen jumper, designed by Bees & Bones and available for $286 CAD ($217.75 US) at Hold, comes in handy for harvesting.

Hold General Store, Photo by Kelly Brown

Above: Greenhouse-grown plants are transplanted to Vancouver-made porcelain planters for display in the shop. (The planters are currently sold out.)

Hold General Store, Photo by Kelly Brown

Above: Ebell harvests greens with an Opinel pocket knife, available for $38 CAD ($28.93) at Hold.

Hold General Store, Photo by Kelly Brown

Above: A bountiful day at the shop: In addition to potted plants and vases of flowers, Ebell sells bowls of freshly cut greens. A bundle of greenery, wrapped in cloth, sits atop the refrigerator. “Most of the potted plants and vegetables come from the farm, although I often will buy from other amazing farmers in the area,” Ebell says.

Hold General Store, Photo by Kelly Brown

Above: “I try to have whatever vegetables are seasonally available for sale at the shop,” Ebell says, though, naturally, “some months are more scarce than others.” Here, an enamelware pot brims with fresh spinach. Also on offer: Swiss chard and kale.

Hold General Store, Photo by Kelly Brown

Above: Ebell dots display shelves and tables with vases of wildflowers. Of particular use to gardeners and farmers: a two-sided nail brush by Redecker, available at Hold for $21 CAD or $15.99 US.

Hold General Store, Photo by Kelly Brown
Above: In the center of the space is an ingenious invention for the farm-to-table (or windowsill-to-table) gardener: a hanging herb-drying rack. “This was one of my favorite projects,” Ebell says. “I built it out of cedar that I milled with my dad.” It doubles as a focal point for the small shop.

Hold General Store, Photo by Kelly Brown

Above: Ebell lays bundles of farm-fresh herbs carefully across the rungs. “Whenever I am at the farm I will pick whatever is in excess in the herb garden and bring it back to the shop to dry. I use the dry herbs for oil infusions or teas,” she adds.

Hold General Store, Photo by Kelly Brown

Above: Queen Anne’s Lace in a concrete container fits with the white and gray palette. Hand-woven linen cloths can be used for wrapping greens or cleaning ($30 CAD, or $22.86 US).

Hold General Store, Photo by Kelly Brown

Above: A new use for cinderblocks: plant stands. Ebell turns blocks on their sides and stacks them to create industrial-style shelves.

Hold General Store, Photo by Kelly Brown

Above: Ebell adds a few feathery stems to a vintage glass bottle for a quiet detail in a corner.

For more farms and greens, check out our posts:

(Visited 186 times, 1 visits today)
You need to login or register to view and manage your bookmarks.

Product summary  

Have a Question or Comment About This Post?

Join the conversation

v5.0